Impression
An instance of an organic search-engine listing or sponsored ad being served on a Web page or an image being viewed in display advertising. In paid search, “cost-per-impression” is a common metric.
« Back to Glossary IndexAn instance of an organic search-engine listing or sponsored ad being served on a Web page or an image being viewed in display advertising. In paid search, “cost-per-impression” is a common metric.
« Back to Glossary Index