What is a Keyword Tool?
Keyword Tool – Found in the AdWords interface, this tool helps advertisers find new keyword ideas and add them to your account. This can also be used to estimate traffic volume, identify negative keywords and determine competition level as well.
There are dozens of keyword research tools available, but few are as popular as Google’s keyword tool. Google’s Keyword Planner tool offers marketers and advertisers plenty of valuable keyword data, such as related search terms, ad group ideas, keyword suggestions, keyword trend data and more.
These tools are critical to your organic search strategy because they allow you to focus on the elements of your site that Google deems important. Here are 14 such tools that all help you run a site analysis like a marketer and a Google bot.
Best are the following:
Google’s Webmaster Tools
Check My Links
Moz’s Pro Tools
UpCity’s SEO Report Card
Screaming Frog’s SEO Spider
Found’s SEO Audit Tool
Varvy’s SEO Overview Tool
HubSpot’s Website Grader
Keyword research is a practice search engine optimization (SEO) professionals use to find and research alternative search terms that people enter into search engines while looking for a similar subject. Search engine optimization professionals research additional keywords, which they use to achieve better rankings in search engines. Once they find a niche keyword, they expand on it to find similar keywords. Keyword suggestion tools usually aid the process, like the Google Ads Keyword Planner, which offers a thesaurus and alternative keyword suggestions or by looking into Google Suggest But by leveraging SEO best practices and getting the most out of tools like those listed here, you can greatly increase the chances that your website will show up in response to the right search queries
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