AI Skills Marketplace / Email & Automation

RFM + Predictive Segment Designer

The RFM + Predictive Segment Designer is a free Claude Skill that scores customers via real quantile-binning RFM (Recency/Frequency/Monetary) against your own customer distribution, plus a documented segment rule layer, output as ready-to-import segment labels.

↗ View Source ⬇ Download Full Repo (.zip)
MIT
License
5 segments
Decision branches
quintile binning
Escalation rules
Yes
Multi-tool support
Aug 14, 2026
Last updated
14/14 passing
Tests
README.md View raw ↗

What this is (and isn’t)

A scoring and labeling function over transaction data you supply, not a hosted service or a CRM integration.

Files

FilePurpose
segmenter.jsquintileScore(), scoreCustomers(), labelSegment() — zero dependencies
test.js14-test suite covering quintile binning correctness and segment-rule cases
SKILL.mdFull skill definition, loadable in Claude Code/Desktop

Why quantile binning against your own distribution matters

A fixed "30/60/90 days" recency rule means something completely different for a weekly-purchase business than an annual-renewal one. This skill computes quintile scores against YOUR OWN customer distribution, not a fixed threshold.

FAQ

Is this skill free to use?

Yes. Free to download and run yourself. MV3 charges $175/hr only for implementation help wiring this into your real transaction data and ESP segment import.

How many customers do I need?

At least 5, though a meaningful quintile distribution really needs a larger sample. The function throws rather than silently producing unreliable bins on too small a dataset.

Are the segment names (Champions, At Risk, etc.) an industry standard?

No, and the docs say so directly. This is MV3's own documented, simplified rule set, not a claimed reproduction of any vendor's proprietary taxonomy.

Does my transaction data get sent to MV3?

No. Scoring runs entirely in your own environment.

Can I customize the segment rules?

Yes, labelSegment() is a small, readable function you can edit directly to match your own business logic.

JR
Jordan Reeves
ABM & Outbound Pipeline, MV3 Marketing